Perceived Service Quality and Relationship Quality in Mobile Service Setting
نویسندگان
چکیده
منابع مشابه
The relationship between quality of service perceived and delivered in mobile Internet communications
Today mobile network operators offer a wide variety of mobile Internet services to their customers including mobile email, banking, and news services. The acceptance of these services is heavily based on quality of service (QoS) experienced by the user. So far the discussion of QoS has been very network centric and the key to user satisfaction has been the network performance. In this paper we ...
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As one of the motivational theories which define both values and attitudes beyond personal as well as organizational benefits, Public Service Motivation (PSM) model aims to underscore the appreciation of individuals with regard to public interests. If PSM pattern being optional is synchronized with civic-organizational behavior, its effectiveness is manifested in improving service quality. The ...
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Customer loyalty is a key driver of financial performance in service organizations. We investigate whether or not online customer loyalty can be increased through enhancing the perceived service quality, reducing perceived sacrifice and improving the perceived service outcome in the online service context with the possible availability of live help service technology. We also investigate the mo...
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ژورنال
عنوان ژورنال: The Journal of the Korea Contents Association
سال: 2015
ISSN: 1598-4877
DOI: 10.5392/jkca.2015.15.10.517